The long-suffering U.S. automotive industry has been searching for any possible way to get people buying American cars again. Car dealers in New Zealand have hit upon a novel way to get buyers into the dealership - but it might not work here.
Mitsubishi dealers down in New Zealand are offering, along with every Triton SUV they sell, a free goat. The marketing manager behind this brainstorm said goats and SUVs have a lot in common: they're both "hardy, versatile units which will integrate directly into existing farm operations."
That might make sense in New Zealand, but here in New Jersey, our economy isn't quite as goat-intensive as theirs. We sure like the out-of-the-box thinking, though. Or maybe that's out-of-the-barnyard thinking.
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