Even though many more kids dress up than adults, the amount spent breaks down as $1.4 billion on adult costumes and $1.1 billion on children's costumers. On top of that, Americans will also be spending $350 million on costumes for our pets.
All told, Americans are expected to spend $7.4 billion on Halloween this year, including $2.2 billion on candy alone. That breaks down to a total of $77.52 for the average person, up from $75.03 last year. Boo!