Wednesday, July 8, 2015

Americans Love Small Business

Americans are more than three times as likely to express confidence in small business as they are in big business, according to a new survey from Gallup. Sixty-seven percent of U.S. adults report having "a great deal" or "quite a lot" of confidence in small business, up from 62 percent last year, while just 21 percent are similarly confident in big business.

Small business is the only major institution aside from the military that is polling above its historical average. Confidence in big business, meanwhile, peaked at just 34 percent in 1975 - and has been slowly decreasing over the next few decades.

Confidence in big business bottomed out at 16 percent in 2009, and has since improved only slightly since then, to its current 21 percent. Big business regularly ranks near the bottom in confidence among major U.S. institutions, and has finished last or tied for last in nine separate Gallup surveys.

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